Title: L2 Group / 2025
Medium: Brand System / Print / Digital
Institution: AKG

Brand identity developed for L2Group, an AI technology company. The mark derives from a modular geometric construction that abstracts the letter “L,” forming a compact symbol adaptable to both icon and logotype use. The broader identity system combines a restrained palette, typography, and a modular image framework applied across posters, environmental graphics, and digital platforms.